Welcome to our Cultivating Commerce program website. Cultivating Commerce is a program of the non profit North Coast Resource Conservation & Development Council (doing business as Conservation Works) whose mission is to  foster sustainable communities within Marin, Sonoma, Mendocino, and Lake Counties of California.   We work with individuals, groups, and communities to support resource protection, resilience and sustainability.  Cultivating Commerce is the business and community development program of our non-profit.

Cultivating Commerce includes  several key initiatives:  Sustainable Futures, Fire Resiliency, Innovative Forestlands, Value Added opportunities like Ag and Eco Tourism, Business Capacity Support to Small to Medium Farmers and Ranchers, and other economic development opportunities.

We also encourage entrepreneurship growth whether at the farmer level or in a business that recognizes the importance of maintaining a rural community and our quality of life. Whether adding a niche marketing endeavor such as boutique honey production to an existing winery or pursuing a startup organic vegetable farm, entrepreneurs struggle in developing and implementing a viable business model in our rural area.  Cultivating Commerce is designed to assist these entrepreneurs in a variety of ways.  Information on educational workshops, online training, funding, and more is posted to help users in developing business plans, marketing plans, whole farm plans, and other tools--all designed to assist entrepreneurs in beginning or expanding their rural enterprise.

The NCRC&DC is also a Kiva.Zip sponsor (Trustee), and successfully helped a new entrepreneur achieve their micro-loan goal in less than a week of fundraising.  If you need a startup loan for a sound project, check out Kiva Zip.

We are recuiting new Board members--interested in finding our more about our programs?  Please attend one of our meetings to hear about the exciting environmental education and action projects with youth and our community that involve on-the-ground change and make a real difference in pollinator protection, water conservation, climate change, and sustainable communities in our rural north coast. Our programs all rely on making simple changes that cumulatively make for big impact. Come be a part of our change-making organization.

Please visit our home website of to learn how you can help us help others.   You may make a secure online tax deductible donation at our home website, and all donations are used to further our mission.